Portfolio of
David Asgarian
CREATIVE DIRECTOR / GRAPHIC DESIGNER / UX & UI DESIGNER
Creative Director with ~20 years professional experience in diverse industries. Possesses strong leadership, business management, and marketing skills. Created a cohesive brand identity establishing Unicorn Ink as an iconic tattoo shop on the East Coast. Experience collaborating with global teams to create engaging design concepts. Known by colleagues for being an authentic transformational leader that inspires, mentors, and empowers creative teams. Leverages industry expertise to build resonant, nostalgic, and fresh business ideas.
I currently do freelance graphic/media design and editing. I own and maintain a 5-star tattoo and piercing parlor called Unicorn Ink, started a Heptagon Gaming in 2021 and in the early stages of creating Tokun Monsuta, an exciting and immersive video game!
01 PROFESSIONAL
EXPERIENCE LEVEL (YEARS)
15+
PREMIER PRO
LINUX / UBUNTU
PHOTOSHOP
20+
ILLUSTRATOR
20+
OBS / STREAM
15+
OFFICE SUITE
20+
PYTHON
8+
GAMING
20+
MAC/WINDOWS OS
UI/UX DESIGN
MANAGEMENT
SKILLS
GENERATIVE AI / PROMPT ENGINEERING
3+
PRINTING
MARKETING
16+
FIGMA
5+
20+
20+
15+
20+
15+
02 PORTFOLIO
PREVIOUS PROJECTS
03 Experience
2021-PRESENT
HEPTAGON GAMING
Creative Director / Founder
Project Founder and Lead Designer for Tokun Monsuta (Blockchain Game)
Spearhead the development of an immersive action-adventure multiplayer RPG that utilizes blockchain infrastructure to build global accessibility
Develop and refine core creative vision while evaluating trends and assessing new data
Manage the development of digital assets within established budgets and timeframes while ensuring
cohesion across the core game features, lore, game play and environments
Establish and drive a creative culture by hiring top talent to maximize the company’s potential and ensure high-quality execution of all deliverables
Oversee marketing, including trailers/video content, partnerships, promotions, social media management,
and roadmap development
2012-PRESENT
UNICORN INK
Creative Artist / Owner & Founder
Partner with the co-owner to manage budgets, operations, facilities and physical assets for a company that has grown from ~$200K revenue to ~$1M revenue while achieving sizeable cost-savings
Lead brand strategy and equity while spearheading a multi-year creative strategy
Manage marketing inquiries, social media, brand identity, ratings and growth prospects
Maintain awareness of market landscapes, expansion opportunities and industry developments
Design and create online marketing and merchandising materials
Strategically planned logistics for office relocation, including project management, design support, mover management, IT/facilities requirements and furniture sourcing for 4,800 sq ft floor
Lead HR efforts including hiring, on/off boarding, retaining top talent and managing employee relations, artist performance and alignment on strategic priorities, workflow efficiency and continuous improvement
Spearhead technology advancement through implementing tools that improve customer experience
Ensure the shop adheres to safety protocols to minimize health risks
2009-2013
MOO.COM
Email/Graphic Support
Pre-press print production technical support
Responsible for time sensitive materials under the MOO for Business Plan (including AOL, SoundCloud and Facebook)
Technical customer support for order processing and graphic issues globally
Edit custom graphic templates using Photoshop, Illustrator CS6 and Adobe Acrobat Pro
Team member in running MOO Tradeshow booth at How Design Live Conference 2012 in Boston, MA
2005-PRESENT
FREELANCE
Graphic/UI/Web Design
Design and build impactful, immersive and compelling websites that convey a visual story for clients
Create engaging media materials that attract and retain the attention of customers
Develop marketing and high-impact media materials in a wide variety of media from direct marketing/digital to print and broadcast for top clients in diverse industries
Collaborate with global art studios to execute creative ideas
